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Version 8

VERSION 8
A new generation of CRM system


We are pleased to present Version 8 of our CRM system ZOOM LETTER, which brings fundamental improvements for more efficient work and better results of your marketing campaigns.

New Interface Features


We have launched the new version of ZOOM LETTER 8, bringing a range of practical improvements for more convenient and efficient work:


  • Graphic Redesign
  • A modern and fast user interface with a consistent design across the entire system.
  • A new sliding side panel provides instant access to important information without interrupting your workflow.
  • Simplified Creation and Saving - new groups, client cards, templates, or campaigns can now be created by clicking the green button in the top right corner of the relevant section. The save button is also conveniently located in the same place.

Key benefits of the new Composer


Separating structure from content

Create templates faster and more efficiently with a component-based approach. The editor allows you to work with ready-made building blocks (text, images, buttons, columns) that you can easily combine without the need for complex coding.

Automatic responsiveness and compatibility

The new Composer uses modern MJML technology, which makes it possible to create the same appearance of an email as with regular HTML, with significantly less code.

The benefit of using MJML is full responsiveness, thanks to which the email automatically adapts to each device. The template displays correctly on mobile, tablet and desktop, without the need for additional adjustments. At the same time, compatibility across email clients is ensured, including the problematic Outlook. So you don't have to worry about technical details - the system solves everything automatically.

Template Lock Feature

Composer also offers several variations of the final newsletter size, as well as the ability to lock the template appearance to maintain a uniform design.

Advanced Image Editing

The new version of Composer makes it much easier to work with images in NWSL templates. With preset aspect ratios, you can easily choose the format that best suits your content, ensuring consistent and correct display across templates.

Image size can also be adjusted intuitively using a slider, without the need for additional technical intervention. Editing is fast, clear, and allows you to easily fine-tune the final look of the template.

Advanced Graphic Editing

The new Composer allows for more detailed editing of graphic elements directly in the template. You can round the corners of buttons, adjust their highlighting using different strokes, color-delimit individual blocks, set the text indentation inside the button, or customize the color of social media icons directly in the editor.


Also included is a handy history of recently used colors in the color picker, which makes it easier to maintain a uniform visual style


User Guides

We are gradually preparing guides to help you get familiar with working (not only) with the new Template Composer.


In these guides, you will learn how to easily create and edit templates, work with blocks, and take advantage of all the new features for fast and clear newsletter creation, as well as how to connect ZOOM LETTER with your Google Analytics.


You can find the user guides after logging into your ZOOM LETTER account in the top bar under the book icon.

USER GUIDE

Google Analytics Integration

You can now view attributed revenue directly for your campaigns and automated campaigns.


Get instant insight into the actual revenue generated by each campaign, helping you measure performance more accurately and optimize your marketing investments.

New Integrations for Hotels and Restaurants

We are expanding our integration portfolio to include other key PMS systems used in the hotel and restaurant industry:

All integrations enable bidirectional data flow for automatic synchronization of reservations, guest profiles, and marketing preferences.

Integrations

Integrations with a wide range of external systems, including payment gateways, booking tools and other key technologies. These customizable solutions enable efficient management of communications, bookings and transactions, ensuring smooth and efficient operations.

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